Kusa Blooms

Branding
Graphic Standards
Packaging

Kusa Blooms

Branding
Graphic Standards
Packaging
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Right aligned serif text that reads Kusa Blooms, split between two lines, in a creme on grey.
Right aligned serif text that reads Kusa Blooms, split between two lines, in a creme on grey.
Right aligned serif text that reads Kusa Blooms, split between two lines, in a creme on grey.
Right aligned serif text that reads Kusa Blooms, split between two lines, in a creme on grey.
Right aligned serif text that reads Kusa Blooms, split between two lines, in a creme on grey.
Right aligned serif text that reads Kusa Blooms, split between two lines, in a creme on grey.

Animated Kanji mark

Overview

Kusa Blooms cultivates high-grade organic cannabis through sustainable growth practices. They provide optimal medicine through living biome soil-fed plants, and they don’t use synthetic fertilizers that could degrade the product or reduce its positive effects. They approached Ghost because they knew our reputation for exceptional branding and packaging, and they wanted the best.

Animated Kanji mark

Overview

Kusa Blooms cultivates high-grade organic cannabis through sustainable growth practices. They provide optimal medicine through living biome soil-fed plants, and they don’t use synthetic fertilizers that could degrade the product or reduce its positive effects. They approached Ghost because they knew our reputation for exceptional branding and packaging, and they wanted the best.

Animated Kanji mark

Overview

Kusa Blooms cultivates high-grade organic cannabis through sustainable growth practices. They provide optimal medicine through living biome soil-fed plants, and they don’t use synthetic fertilizers that could degrade the product or reduce its positive effects. They approached Ghost because they knew our reputation for exceptional branding and packaging, and they wanted the best.

Overview

Kusa Blooms cultivates high-grade organic cannabis through sustainable growth practices. They provide optimal medicine through living biome soil-fed plants, and they don’t use synthetic fertilizers that could degrade the product or reduce its positive effects. They approached Ghost because they knew our reputation for exceptional branding and packaging, and they wanted the best.

Animated Kanji mark
Animated Kanji mark

Overview

Kusa Blooms cultivates high-grade organic cannabis through sustainable growth practices. They provide optimal medicine through living biome soil-fed plants, and they don’t use synthetic fertilizers that could degrade the product or reduce its positive effects. They approached Ghost because they knew our reputation for exceptional branding and packaging, and they wanted the best.

Animated Kanji mark

Overview

Kusa Blooms cultivates high-grade organic cannabis through sustainable growth practices. They provide optimal medicine through living biome soil-fed plants, and they don’t use synthetic fertilizers that could degrade the product or reduce its positive effects. They approached Ghost because they knew our reputation for exceptional branding and packaging, and they wanted the best.

Color Palette for Kusa Blooms
Color Palette for Kusa Blooms
Color Palette for Kusa Blooms
Color Palette for Kusa Blooms
Color Palette for Kusa Blooms
Color Palette for Kusa Blooms

Typography Standards for Kusa Blooms
Typography Standards for Kusa Blooms
Typography Standards for Kusa Blooms
Typography Standards for Kusa Blooms
Typography Standards for Kusa Blooms
Typography Standards for Kusa Blooms

Packaging in a tea tin for medical cannabis, Kusa Blooms, Designed by Ghost

How We Helped

Ghost created a strong identity that communicated “Eastern Medicine” without coming out and saying it. We created a right-aligned word mark as a nod to traditional Japanese writing (which is read right-to-left), and we used a light, almost pastel color scheme to differentiate flavors and contrast with the dark, custom type we created for the name. We used a brushed calligraphy kanji as the mark, which is Japanese for “grass.” Its roughened edges and placement extending off the side gives the brand an organic and distinctive feel.

Packaging in a tea tin for medical cannabis, Kusa Blooms, Designed by Ghost

How We Helped

Ghost created a strong identity that communicated “Eastern Medicine” without coming out and saying it. We created a right-aligned word mark as a nod to traditional Japanese writing (which is read right-to-left), and we used a light, almost pastel color scheme to differentiate flavors and contrast with the dark, custom type we created for the name. We used a brushed calligraphy kanji as the mark, which is Japanese for “grass.” Its roughened edges and placement extending off the side gives the brand an organic and distinctive feel.

Packaging in a tea tin for medical cannabis, Kusa Blooms, Designed by Ghost

How We Helped

Ghost created a strong identity that communicated “Eastern Medicine” without coming out and saying it. We created a right-aligned word mark as a nod to traditional Japanese writing (which is read right-to-left), and we used a light, almost pastel color scheme to differentiate flavors and contrast with the dark, custom type we created for the name. We used a brushed calligraphy kanji as the mark, which is Japanese for “grass.” Its roughened edges and placement extending off the side gives the brand an organic and distinctive feel.

How We Helped

Ghost created a strong identity that communicated “Eastern Medicine” without coming out and saying it. We created a right-aligned word mark as a nod to traditional Japanese writing (which is read right-to-left), and we used a light, almost pastel color scheme to differentiate flavors and contrast with the dark, custom type we created for the name. We used a brushed calligraphy kanji as the mark, which is Japanese for “grass.” Its roughened edges and placement extending off the side gives the brand an organic and distinctive feel.

Packaging in a tea tin for medical cannabis, Kusa Blooms, Designed by Ghost
Packaging in a tea tin for medical cannabis, Kusa Blooms, Designed by Ghost

How We Helped

Ghost created a strong identity that communicated “Eastern Medicine” without coming out and saying it. We created a right-aligned word mark as a nod to traditional Japanese writing (which is read right-to-left), and we used a light, almost pastel color scheme to differentiate flavors and contrast with the dark, custom type we created for the name. We used a brushed calligraphy kanji as the mark, which is Japanese for “grass.” Its roughened edges and placement extending off the side gives the brand an organic and distinctive feel.

Packaging in a tea tin for medical cannabis, Kusa Blooms, Designed by Ghost

How We Helped

Ghost created a strong identity that communicated “Eastern Medicine” without coming out and saying it. We created a right-aligned word mark as a nod to traditional Japanese writing (which is read right-to-left), and we used a light, almost pastel color scheme to differentiate flavors and contrast with the dark, custom type we created for the name. We used a brushed calligraphy kanji as the mark, which is Japanese for “grass.” Its roughened edges and placement extending off the side gives the brand an organic and distinctive feel.

A shopping bag with the Kusa Blooms logo
A shopping bag with the Kusa Blooms logo
A shopping bag with the Kusa Blooms logo
A shopping bag with the Kusa Blooms logo
A shopping bag with the Kusa Blooms logo
A shopping bag with the Kusa Blooms logo

Sweater for Kusa Blooms
Sweater for Kusa Blooms
Sweater for Kusa Blooms
Sweater for Kusa Blooms
Sweater for Kusa Blooms
Sweater for Kusa Blooms

Tea tins for cannabis packaging
Tea tins for cannabis packaging
Tea tins for cannabis packaging
Tea tins for cannabis packaging
Tea tins for cannabis packaging
Tea tins for cannabis packaging

A window with the Kusa Blooms Logo
A window with the Kusa Blooms Logo
A window with the Kusa Blooms Logo
A window with the Kusa Blooms Logo
A window with the Kusa Blooms Logo
A window with the Kusa Blooms Logo

Exterior for Kusa Blooms
Exterior for Kusa Blooms
Exterior for Kusa Blooms
Exterior for Kusa Blooms
Exterior for Kusa Blooms
Exterior for Kusa Blooms