Stride Bank

Naming, Branding, Print Design, Graphic Standards, Wayfinding, Motion

Stride Bank

Naming, Branding, Print Design, Graphic Standards, Wayfinding, Motion

OKC Logo Branding Image

“The team at ghost got to know our company and its goals. In so doing, they helped give voice to our brand in a bold, creative and unique fashion.”

— Todd Earl, President

Oklahoma Brand Designer Image

“The team at ghost got to know our company and its goals. In so doing, they helped give voice to our brand in a bold, creative and unique fashion.”

— Todd Earl, President

A corporate logo design

“The team at ghost got to know our company and its goals. In so doing, they helped give voice to our brand in a bold, creative and unique fashion.”

— Todd Earl, President

“The team at ghost got to know our company and its goals. In so doing, they helped give voice to our brand in a bold, creative and unique fashion.”

— Todd Earl, President

A modern brand
Oklahoma City's Best Brand Agency

“The team at ghost got to know our company and its goals. In so doing, they helped give voice to our brand in a bold, creative and unique fashion.”

— Todd Earl, President

Best Design Studio in OKC

“The team at ghost got to know our company and its goals. In so doing, they helped give voice to our brand in a bold, creative and unique fashion.”

— Todd Earl, President

More Addy Awards
Nominee, Staplefun, Beagle, Braid, Funnel, Traction, ICG, Insight Creative Group, Switch, Vega, Goad,
Corporate brand collateral
Art Direction
Commercial Spot
Ghost making a good brand
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Overview

Central National Bank of Enid is over 115 years old, and as its leadership and audience have evolved, the bank has taken steps to chart its future growth through developing innovative technologies that remove geographic boundaries. As they continue to foster relationships with businesses seeking more robust service offerings around the world, and as they expand their brick-and-mortar presence to include new metropolitan markets, CNB approached Ghost to help craft a new brand identity and message.

Overview

Central National Bank of Enid is over 115 years old, and as its leadership and audience have evolved, the bank has taken steps to chart its future growth through developing innovative technologies that remove geographic boundaries. As they continue to foster relationships with businesses seeking more robust service offerings around the world, and as they expand their brick-and-mortar presence to include new metropolitan markets, CNB approached Ghost to help craft a new brand identity and message.

Designers making a brand
Brand strategy yielding results

Overview

Central National Bank of Enid is over 115 years old, and as its leadership and audience have evolved, the bank has taken steps to chart its future growth through developing innovative technologies that remove geographic boundaries. As they continue to foster relationships with businesses seeking more robust service offerings around the world, and as they expand their brick-and-mortar presence to include new metropolitan markets, CNB approached Ghost to help craft a new brand identity and message.

Overview

Central National Bank of Enid is over 115 years old, and as its leadership and audience have evolved, the bank has taken steps to chart its future growth through developing innovative technologies that remove geographic boundaries. As they continue to foster relationships with businesses seeking more robust service offerings around the world, and as they expand their brick-and-mortar presence to include new metropolitan markets, CNB approached Ghost to help craft a new brand identity and message.

A designer making a wordmark

Overview

Central National Bank of Enid is over 115 years old, and as its leadership and audience have evolved, the bank has taken steps to chart its future growth through developing innovative technologies that remove geographic boundaries. As they continue to foster relationships with businesses seeking more robust service offerings around the world, and as they expand their brick-and-mortar presence to include new metropolitan markets, CNB approached Ghost to help craft a new brand identity and message.

Overview

Central National Bank of Enid is over 115 years old, and as its leadership and audience have evolved, the bank has taken steps to chart its future growth through developing innovative technologies that remove geographic boundaries. As they continue to foster relationships with businesses seeking more robust service offerings around the world, and as they expand their brick-and-mortar presence to include new metropolitan markets, CNB approached Ghost to help craft a new brand identity and message.

A project page image

How We Helped

We visited with board members, employees and customers of CNB to gain a better understanding of the organization. A theme quickly emerged: CNB is all about helping customers find their financial footing (their stride) in an increasingly complicated and busy world, so we named them what they are. This shift to a more momentum-focused brand included not just the name change, but a new mark, set in a bold color scheme and italicized to show forward momentum. The internal and external rollout was executed in short order and included customer notifications, an industry-wide press release, new website and signage.

How We Helped

We visited with board members, employees and customers of CNB to gain a better understanding of the organization. A theme quickly emerged: CNB is all about helping customers find their financial footing (their stride) in an increasingly complicated and busy world, so we named them what they are. This shift to a more momentum-focused brand included not just the name change, but a new mark, set in a bold color scheme and italicized to show forward momentum. The internal and external rollout was executed in short order and included customer notifications, an industry-wide press release, new website and signage.

A graphic design

How We Helped

We visited with board members, employees and customers of CNB to gain a better understanding of the organization. A theme quickly emerged: CNB is all about helping customers find their financial footing (their stride) in an increasingly complicated and busy world, so we named them what they are. This shift to a more momentum-focused brand included not just the name change, but a new mark, set in a bold color scheme and italicized to show forward momentum. The internal and external rollout was executed in short order and included customer notifications, an industry-wide press release, new website and signage.

How We Helped

We visited with board members, employees and customers of CNB to gain a better understanding of the organization. A theme quickly emerged: CNB is all about helping customers find their financial footing (their stride) in an increasingly complicated and busy world, so we named them what they are. This shift to a more momentum-focused brand included not just the name change, but a new mark, set in a bold color scheme and italicized to show forward momentum. The internal and external rollout was executed in short order and included customer notifications, an industry-wide press release, new website and signage.

Marketing agency in OKC
A marketing firm in OKC

How We Helped

We visited with board members, employees and customers of CNB to gain a better understanding of the organization. A theme quickly emerged: CNB is all about helping customers find their financial footing (their stride) in an increasingly complicated and busy world, so we named them what they are. This shift to a more momentum-focused brand included not just the name change, but a new mark, set in a bold color scheme and italicized to show forward momentum. The internal and external rollout was executed in short order and included customer notifications, an industry-wide press release, new website and signage.

A graphic design firm in OKC

How We Helped

We visited with board members, employees and customers of CNB to gain a better understanding of the organization. A theme quickly emerged: CNB is all about helping customers find their financial footing (their stride) in an increasingly complicated and busy world, so we named them what they are. This shift to a more momentum-focused brand included not just the name change, but a new mark, set in a bold color scheme and italicized to show forward momentum. The internal and external rollout was executed in short order and included customer notifications, an industry-wide press release, new website and signage.

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