Prescription for Change

Branding, Print, Graphic Standards, Website, Video, Illustration, Animation

Prescription for Change

Branding, Print, Graphic Standards, Website, Video, Illustration, Animation

Award-Winning

District ADDYs: Website
District ADDYs: Brand Elements
District ADDYs: Public Service Campaign
District ADDYs: Brochure
District ADDYs: Illustration
District ADDYs: Merchandise

Award-Winning

District ADDYs: Website
District ADDYs: Brand Elements
District ADDYs: Public Service Campaign
District ADDYs: Brochure
District ADDYs: Illustration
District ADDYs: Merchandise

Award-Winning

District ADDYs: Website
District ADDYs: Brand Elements
District ADDYs: Public Service Campaign
District ADDYs: Brochure
District ADDYs: Illustration
District ADDYs: Merchandise

Award-Winning

District ADDYs: Website
District ADDYs: Brand Elements
District ADDYs: Public Service Campaign
District ADDYs: Brochure
District ADDYs: Illustration
District ADDYs: Merchandise

Award-Winning

District ADDYs: Website
District ADDYs: Brand Elements
District ADDYs: Public Service Campaign
District ADDYs: Brochure
District ADDYs: Illustration
District ADDYs: Merchandise

Award-Winning

District ADDYs: Website
District ADDYs: Brand Elements
District ADDYs: Public Service Campaign
District ADDYs: Brochure
District ADDYs: Illustration
District ADDYs: Merchandise

Overview

The opioid epidemic is rampant across the globe and Oklahoma faces some of the highest rates of addiction and overdoes in the United State. The Oklahoma Department of Mental Health and Substance Abuse Services approached Ghost to help them create an integrated campaign that spreads the word, educates the public and provides clear steps to help curb addiction and seek treatment. Avoiding shame was crucial to our strategy. Our campaign had to express urgency but not cast people facing addiction as bad, self-destructive or to be pitied.

Overview

The opioid epidemic is rampant across the globe and Oklahoma faces some of the highest rates of addiction and overdoes in the United State. The Oklahoma Department of Mental Health and Substance Abuse Services approached Ghost to help them create an integrated campaign that spreads the word, educates the public and provides clear steps to help curb addiction and seek treatment. Avoiding shame was crucial to our strategy. Our campaign had to express urgency but not cast people facing addiction as bad, self-destructive or to be pitied.

Overview

The opioid epidemic is rampant across the globe and Oklahoma faces some of the highest rates of addiction and overdoes in the United State. The Oklahoma Department of Mental Health and Substance Abuse Services approached Ghost to help them create an integrated campaign that spreads the word, educates the public and provides clear steps to help curb addiction and seek treatment. Avoiding shame was crucial to our strategy. Our campaign had to express urgency but not cast people facing addiction as bad, self-destructive or to be pitied.

Overview

The opioid epidemic is rampant across the globe and Oklahoma faces some of the highest rates of addiction and overdoes in the United State. The Oklahoma Department of Mental Health and Substance Abuse Services approached Ghost to help them create an integrated campaign that spreads the word, educates the public and provides clear steps to help curb addiction and seek treatment. Avoiding shame was crucial to our strategy. Our campaign had to express urgency but not cast people facing addiction as bad, self-destructive or to be pitied.

Overview

The opioid epidemic is rampant across the globe and Oklahoma faces some of the highest rates of addiction and overdoes in the United State. The Oklahoma Department of Mental Health and Substance Abuse Services approached Ghost to help them create an integrated campaign that spreads the word, educates the public and provides clear steps to help curb addiction and seek treatment. Avoiding shame was crucial to our strategy. Our campaign had to express urgency but not cast people facing addiction as bad, self-destructive or to be pitied.

Overview

The opioid epidemic is rampant across the globe and Oklahoma faces some of the highest rates of addiction and overdoes in the United State. The Oklahoma Department of Mental Health and Substance Abuse Services approached Ghost to help them create an integrated campaign that spreads the word, educates the public and provides clear steps to help curb addiction and seek treatment. Avoiding shame was crucial to our strategy. Our campaign had to express urgency but not cast people facing addiction as bad, self-destructive or to be pitied.

How We Helped

Our campaign - Prescription for Change - was built with strong iconography, clear calls to action and empowering fill-in-the-blank items to help audiences understand their key roles in fighting back in the opioid epidemic. We worked with our friends at Jones PR to help build messaging, media and PR strategy, and beautiful imagery that all works together to serve a number of audiences in the state, including those struggling with addiction and the loved ones, coworkers, friends and the general public who might be ready to provide help, lend a hand or an ear, vote or take action in their own ways.

How We Helped

Our campaign - Prescription for Change - was built with strong iconography, clear calls to action and empowering fill-in-the-blank items to help audiences understand their key roles in fighting back in the opioid epidemic. We worked with our friends at Jones PR to help build messaging, media and PR strategy, and beautiful imagery that all works together to serve a number of audiences in the state, including those struggling with addiction and the loved ones, coworkers, friends and the general public who might be ready to provide help, lend a hand or an ear, vote or take action in their own ways.

How We Helped

Our campaign - Prescription for Change - was built with strong iconography, clear calls to action and empowering fill-in-the-blank items to help audiences understand their key roles in fighting back in the opioid epidemic. We worked with our friends at Jones PR to help build messaging, media and PR strategy, and beautiful imagery that all works together to serve a number of audiences in the state, including those struggling with addiction and the loved ones, coworkers, friends and the general public who might be ready to provide help, lend a hand or an ear, vote or take action in their own ways.

How We Helped

Our campaign - Prescription for Change - was built with strong iconography, clear calls to action and empowering fill-in-the-blank items to help audiences understand their key roles in fighting back in the opioid epidemic. We worked with our friends at Jones PR to help build messaging, media and PR strategy, and beautiful imagery that all works together to serve a number of audiences in the state, including those struggling with addiction and the loved ones, coworkers, friends and the general public who might be ready to provide help, lend a hand or an ear, vote or take action in their own ways.

How We Helped

Our campaign - Prescription for Change - was built with strong iconography, clear calls to action and empowering fill-in-the-blank items to help audiences understand their key roles in fighting back in the opioid epidemic. We worked with our friends at Jones PR to help build messaging, media and PR strategy, and beautiful imagery that all works together to serve a number of audiences in the state, including those struggling with addiction and the loved ones, coworkers, friends and the general public who might be ready to provide help, lend a hand or an ear, vote or take action in their own ways.

How We Helped

Our campaign - Prescription for Change - was built with strong iconography, clear calls to action and empowering fill-in-the-blank items to help audiences understand their key roles in fighting back in the opioid epidemic. We worked with our friends at Jones PR to help build messaging, media and PR strategy, and beautiful imagery that all works together to serve a number of audiences in the state, including those struggling with addiction and the loved ones, coworkers, friends and the general public who might be ready to provide help, lend a hand or an ear, vote or take action in their own ways.

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