Lippert Bros. 100th Anniversary

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Sun & Converging Paths (The Well)

Sun & Rows of Crops (Farmers Market)
A Well as Seen from Above
Peace Sign, Balance
Overall shape feels complete, holistic, hopeful, and positive.
Sun & Converging Paths (The Well)

Sun & Rows of Crops (Farmers Market)

A Well as Seen from Above
Peace Sign, Balance
Overall shape feels complete, holistic, hopeful, and positive.
Sun & Converging Paths (The Well)
Sun & Rows of Crops (Farmers Market)

A Well as Seen from Above

Peace Sign, Balance
Overall shape feels complete, holistic, hopeful, and positive.
Sun & Converging Paths (The Well)
Sun & Rows of Crops (Farmers Market)
A Well as Seen from Above

Peace Sign, Balance

Overall shape feels complete, holistic, hopeful, and positive.
Sun & Converging Paths (The Well)
Sun & Rows of Crops (Farmers Market)
A Well as Seen from Above
Peace Sign, Balance

Overall shape feels complete, holistic, hopeful, and positive.

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Overview

100 years is a huge achievement for any company. It's rare for a business to be able to navigate every challenge that an entire century brings, and keep building. Lippert Bros., Inc. has been is the business of building things that last since day one. They asked Ghost to help them celebrate this monumental occasion with an update to their identity system for the 100th anniversary.

Overview

100 years is a huge achievement for any company. It's rare for a business to be able to navigate every challenge that an entire century brings, and keep building. Lippert Bros., Inc. has been is the business of building things that last since day one. They asked Ghost to help them celebrate this monumental occasion with an update to their identity system for the 100th anniversary.

Nominee, Staplefun, Beagle, Braid, Funnel, Traction, ICG, Insight Creative Group, Switch, Vega, Goad,
Corporate brand collateral

Overview

100 years is a huge achievement for any company. It's rare for a business to be able to navigate every challenge that an entire century brings, and keep building. Lippert Bros., Inc. has been is the business of building things that last since day one. They asked Ghost to help them celebrate this monumental occasion with an update to their identity system for the 100th anniversary.

Overview

100 years is a huge achievement for any company. It's rare for a business to be able to navigate every challenge that an entire century brings, and keep building. Lippert Bros., Inc. has been is the business of building things that last since day one. They asked Ghost to help them celebrate this monumental occasion with an update to their identity system for the 100th anniversary.

Art Direction
Commercial Spot

Overview

100 years is a huge achievement for any company. It's rare for a business to be able to navigate every challenge that an entire century brings, and keep building. Lippert Bros., Inc. has been is the business of building things that last since day one. They asked Ghost to help them celebrate this monumental occasion with an update to their identity system for the 100th anniversary.

Ghost making a good brand

Overview

100 years is a huge achievement for any company. It's rare for a business to be able to navigate every challenge that an entire century brings, and keep building. Lippert Bros., Inc. has been is the business of building things that last since day one. They asked Ghost to help them celebrate this monumental occasion with an update to their identity system for the 100th anniversary.

Graphic Design working
Designers making a brand
Brand strategy yielding results
A designer making a wordmark
A project page image

How We Helped

Together, we developed a plan: create a series of marks that nodded to the different logos Lippert Bros. had over the years—with a variety of shapes, sizes, detail, and color options—so that the perfect mark would exist, no matter what the application might be throughout the year. Each mark is different, but they are unified through a system of colors, typefaces, and visual language. We also wrote a tagline to capture the mood of the celebration, "Building on 100 years of experience."

How We Helped

Together, we developed a plan: create a series of marks that nodded to the different logos Lippert Bros. had over the years—with a variety of shapes, sizes, detail, and color options—so that the perfect mark would exist, no matter what the application might be throughout the year. Each mark is different, but they are unified through a system of colors, typefaces, and visual language. We also wrote a tagline to capture the mood of the celebration, "Building on 100 years of experience."

A graphic design

How We Helped

Together, we developed a plan: create a series of marks that nodded to the different logos Lippert Bros. had over the years—with a variety of shapes, sizes, detail, and color options—so that the perfect mark would exist, no matter what the application might be throughout the year. Each mark is different, but they are unified through a system of colors, typefaces, and visual language. We also wrote a tagline to capture the mood of the celebration, "Building on 100 years of experience."

How We Helped

Together, we developed a plan: create a series of marks that nodded to the different logos Lippert Bros. had over the years—with a variety of shapes, sizes, detail, and color options—so that the perfect mark would exist, no matter what the application might be throughout the year. Each mark is different, but they are unified through a system of colors, typefaces, and visual language. We also wrote a tagline to capture the mood of the celebration, "Building on 100 years of experience."

Marketing agency in OKC
A marketing firm in OKC

How We Helped

Together, we developed a plan: create a series of marks that nodded to the different logos Lippert Bros. had over the years—with a variety of shapes, sizes, detail, and color options—so that the perfect mark would exist, no matter what the application might be throughout the year. Each mark is different, but they are unified through a system of colors, typefaces, and visual language. We also wrote a tagline to capture the mood of the celebration, "Building on 100 years of experience."

A graphic design firm in OKC

How We Helped

Together, we developed a plan: create a series of marks that nodded to the different logos Lippert Bros. had over the years—with a variety of shapes, sizes, detail, and color options—so that the perfect mark would exist, no matter what the application might be throughout the year. Each mark is different, but they are unified through a system of colors, typefaces, and visual language. We also wrote a tagline to capture the mood of the celebration, "Building on 100 years of experience."

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